High Tide Inc., a leading retail-focused cannabis company with bricks-and-mortar as well as global e-commerce assets, announced today that its Cabana Club loyalty program has recently surpassed the milestone of 420,000 members. This milestone represents Cabana Club membership growth of 71% since the Company launched its discount club model on October 20, 2021. As a celebration of this achievement, High Tide will be awarding an exclusive prize package to a randomly-selected member of the Cabana Club on April 20, 2022 at 4:20 PM Mountain Time.1 The prize package will consist of a car valued at approximately $42,000, or a cash equivalent, as well as an all-expenses paid roundtrip flight to Calgary and dinner with Raj Grover, the Company’s President and Chief Executive Officer.
“I am very excited to be able to make this announcement today. As showcased by our impressive growth over the last four months, Canadians have responded incredibly positively to our discount club model, with over 175,000 members having signed up since the model’s launch, and the Cabana Club having recently surpassed the 420,000 member milestone,” said Raj Grover, President and Chief Executive Officer of High Tide. “Our Cabana Club remains free to join, and until April 20th, 2022, any resident of Canada (excluding Quebec residents) who is of legal age in the province that they reside, who joins the Cabana Club, will become eligible to participate in this exclusive giveaway. We owe our continued success to our outstanding customers, as over 90% of our daily transactions are now conducted by our loyal Cabana Club members, and this is just one more way to say thank you to our incredible Cabana Club community,” added Mr. Grover. Official contest rules can be found at: https://cannacabana.com/blogs/news/cabana-club-giveaway-win-a-2022-toyota-prius-vip-trip.
ABOUT HIGH TIDE
High Tide is a leading retail-focused cannabis company with bricks-and-mortar as well as global e-commerce assets. The Company is the largest Canadian retailer of recreational cannabis as measured by revenue, with 111 current locations spanning Ontario, Alberta, Manitoba and Saskatchewan, and was featured in the third annual Report on Business Magazine’s ranking of Canada’s Top Growing Companies in 2021. The Company is also North America’s first and only cannabis discount club retailer, featuring Canna Cabana, Meta Cannabis Co., and Meta Cannabis Supply Co. banners, with additional locations under development across the country. For more information about High Tide Inc., please visit www.hightideinc.com,

