Canopy Growth Corporation Launches First Quebec-Exclusive Cannabis Brand, Vert

Published: April 15, 2021

Canopy Growth Corporation Launches First Quebec-Exclusive Cannabis Brand, Vert

Canopy Growth Corporation (CGC), a global leader in the cannabis industry, is launching Vert Green Cush and Sour Kush, the company’s first-ever locally grown and produced products, available exclusively to the Quebec market. 

Understanding the importance of local consumption for Quebec consumers and their interest in superior quality cannabis, CGC is proud to offer this new brand designed and created entirely for Quebecers.

Launched under the Vert brand, ‘Green Cush’ and ‘Sour Kush’, will be sold via the Société québécoise du cannabis (SQDC) in dried flower and pre-roll joint formats. Vert Green Cush is a sativa-dominant strain that has a high THC potency and a sweet, skunky aroma. Vert Sour Kush is an indica-dominant strain, with strong THC content and spicy aromas.

CGC has experienced sustained growth since its entry into Quebec in 2017, and employs more than 200 people in the Mirabel region in key roles, ranging from growers to production managers. Its fully-licensed hi-tech Mirabel greenhouse, in partnership with Les Serres Stéphane Bertrand Inc., continues to cement the company’s production footprint in the region. 

CGC continues to place a strong emphasis on developing products that meet consumer demand. Vert is an exclusive regional brand tailored specifically for consumer’s needs in Quebec. 

As a world-leading diversified cannabis, hemp, and vaporization device company, CGC is excited to continue growing its footprint in the Quebec market with exclusive products for Quebecers.