With the Canadian government focusing on greatly expanding the cannabis retail footprint this year, the number of licenced retailers in Canada is projected to exceed 2,500 by the end of 2021.
ADCANN is a digital publication and online resource that showcases the best of marketing and advertising in the cannabis industry. Recently they released their Cannabis Retail Marketing Guide for 2021. The guide is a collection of articles dedicated to informing and educating cannabis retail store operators about marketing, promotions, branding, partnerships, operations, and product selection.
“We have created a guide to help cannabis retailers learn what they need to do to succeed in this hyper-competitive marketplace,” said Cody Hicks, CEO of ADCANN. “We want to help all retailers become successful and survive the growing pains of opening a new business in a recently legalized industry.”
The Cannabis Retail Marketing Guide 21’ contains information about the cannabis consumer, marketing techniques, trends in the industry and more.
The guide will include topics such as:
- Branding
- Online Retail
- Social Media
- Choosing products
- Public relations
- Budtenders
“It’s hard to imagine a more exciting and fast-paced industry segment than cannabis retail in Canada. We’re thrilled to share our latest free report that contains months of hard work and valuable insights for current and prospective retailers in the industry.” Colin Bambury, Editor in Chief of ADCANN.
The Cannabis Retail Marketing Guide is unique because it’s the first and only guide of its kind. The guide is a comprehensive resource for anyone looking to learn about the cannabis industry. It’s free and available by subscribing to the ADCANN website.