High Hampton Engages California Branding Agency to Support Build out of Brand Identity Across its Portfolio

Published: May 31, 2019

High Hampton Engages California Branding Agency to Support Build out of Brand Identity Across its Portfolio

High Hampton Holdings Corp., a cannabis brand and distribution company in the U.S. market, today announced that it has engaged Los Angeles based brand venture studio Bad Supper to support the build out of its brand identity and that of its growing brands portfolio.

In February 2019, the Company had announced a shift in strategy to being “brand and consumer forward” with fully integrated underlying capabilities that span the cannabis market. The Bad Supper team will work with High Hampton to manage brand and product strategy for all current and future consumer marketing initiatives of High Hampton’s house of brands.

“As more and more consumers leave the black market and turn to licensed outlets for their products, there is space in this rapidly growing industry to innovate and react in real time to quantified consumer demands,” said Gary Latham, CEO of High Hampton Holdings. “This on-demand strategy needs a strong branding presence and consistent quality products; the partnership with Bad Supper is an important part of executing on this strategy. Their experience with well-known brands within and beyond the cannabis industry, most notably Eaze and Beats Electronics, provides an ideal fit as we move forward.”

“Because of High Hampton’s “product on demand” business model, they have the capability to conceptualize, produce, and manufacture a product from start to finish,” said Abe Cortes, Bad Supper partner and creative director. “Through this partnership, branding, creative and product design become an integrated part of the full lifecycle.”

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