Cova and Budvue Announce Integration Partnership to Create Streamlined Live Menu Board for Cannabis Retail

Published: August 8, 2018

Cova and Budvue Announce Integration Partnership to Create Streamlined Live Menu Board for Cannabis Retail

Cova and Budvue recently announced their partnership to offer of an integration between Cova’s retail Point of Sale software and Budvue’s live digital menu boards system.

“It is my pleasure to offer customers the ability to update and choose what is displayed on screen in real time using Cova’s
powerful point of sale system” says Ben Grimsrud, President of Budvue.

This integration gives cannabis retailers the ability to leverage the data in their Point of Sale system, to not only display product information but also include dynamic content. This includes top sellers and featured items based on a variety of situational data such as time of day, historic sales trends, and audience profile.

Digital signage is the fastest growing marketing medium in the retail space. The Cannabis industry faces the unique challenge of offering hundreds of products. The Budvue live menu system helps simplify consumer choice by offering top seller lists and featured ideas along with the flexibility to display a large selection of products. Cova’s world class POS system provides the data structure and flexibility to feed the menu boards with real-time information to increase basket size.

“This partnership with Budvue supports Cova’s goal of developing a comprehensive ecosystem to make life easier for cannabis retailers” said Anne Forkutza, Head of Strategic Partnerships.

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