48North Provides Update on its Investment in Friendly Stranger Holdings Corp.

Published: January 17, 2020

48North Provides Update on its Investment in Friendly Stranger Holdings Corp.

48North Cannabis Corp. announced that Friendly Stranger Holdings Corp. has granted trademark licenses for the use of its trusted and recognized brand to six Ontario retail license holders. Friendly Stranger branded retail locations will open their doors in early 2020.

In August 2019, 48North announced that it made a strategic investment of $1.25 million in Friendly Stranger. The investment was intended to facilitate Friendly Stranger’s aggressive expansion plans and specific intention to enter the legal retail cannabis market. As Canada’s most iconic cannabis culture shop, widely revered for its friendly and knowledgeable service, this announcement reconfirms 48North’s belief that Friendly Stranger is well-positioned to succeed in the retail cannabis market.

In addition to the strategic investment, Friendly Stranger and 48North entered into a preferred partnership initiative that guarantees 48North a presence in all existing and future Friendly Stranger retail locations, a commitment to stock 48North products without listing fees, co-branding opportunities, and a number of other strategic collaborative initiatives.

“48North is pleased to see that Friendly Stranger is successfully delivering on its aggressive growth strategy by opening six retail locations across the Greater Toronto and Hamilton Area by early 2020. Friendly Stranger’s commitment to always offering a best-in-class cannabis retail experience will ultimately result in successful, consumer friendly dispensaries. I look forward to consumers purchasing 48North products at a future Friendly Stranger location,” said Alison Gordon, CEO of 48North.

The following locations will open their doors in early 2020:

  • 501 Church Street, Toronto
  • 1135 Richmond Street, London
  • 1025 Plains Road East, Burlington
  • 204 Ritson Road, Oshawa
  • 237 Queen Street WestToronto
  • 101 Osler Drive, Dundas

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